BLDR
Join the sprintStart free

From BDRto BLDR

Stop sitting on a good idea. Start building it.

You already know how to spot problems and sell solutions. BLDR helps you turn that knowledge into working software with AI agents—around your full-time job.

  • 30 days
  • About 9 hours a week
  • No coding background
Start free with BLDR LiteSee the 30-day sprint
Live by day 30 or your money back. Everything you build lives in your own accounts.
The real stack you’ll learn
  • Claude
  • Cursor
  • Codex
  • GitHub
  • Vercel
  • Supabase
  • Stripe
  • Polar

Why salespeople

You understand the customer. Now learn to build the solution.

Operators. Not engineers.

  1. You’ve seen the problem up close.

    Every week you watch the same workaround, the same spreadsheet, the same complaint. Most software is built by people guessing at that. You don’t have to guess.

  2. You already know how to sell the fix.

    Discovery, pain, value, objections. The skills you use to run a good call are the same skills that decide whether a product is worth building.

  3. AI agents can now write the code — if you can direct them.

    Coding agents turn clear instructions into working software. The leverage goes to people who can scope the work, give precise direction, and verify what comes back.

Two ways to start

Explore for free. Or build with structure.

Same method, same standards. Start where you are — high-intent builders can join the sprint directly.

Self-paced

BLDR Lite

Free

For people exploring opportunities.

  • AI building fundamentals
  • SaaS opportunity discovery
  • Industry trend research
  • Buyer and problem validation
  • Mini PRD creation
  • Practical ChatGPT & Claude prompts
Explore BLDR Lite

Guided · 30 days

Build & Launch Sprint

$497 one-time

For people ready to execute.

  • Guided 30-day implementation path
  • Five core modules
  • AI engineering and Git workflows
  • Supabase and Vercel deployment
  • Live build workshops and weekly debugging clinics
  • First-user and sales-launch process
  • Live by day 30 or your money back
See the sprint

You know your world

Your next product could start with the work you already do.

Pick the role closest to yours. Each example is an illustrative starting point — not a proven opportunity.

Illustrative idea

Account BriefOne company in. One call-ready brief out.

The problem
Reps spend the first 20 minutes of every call-prep block bouncing between LinkedIn, the CRM, and a company’s newsroom.
Hypothetical user
A BDR booking 8–12 first meetings a week at a mid-market SaaS company.

Possible MVP workflow

  1. 1Paste a company domain
  2. 2Pull public signals into one view
  3. 3Draft a three-line brief
  4. 4Copy it into the CRM

Validate before you build. Rep tools are crowded. Before building, confirm reps would switch from their current tab ritual — and whether a manager would pay for it.

Find your own idea in BLDR Lite

The five-module journey

From idea to working software.

Thirty days, five modules, five real deliverables. Each module ends with something you made — not a video you watched.

  1. Find a specific business problem, define the people who experience it, and separate assumptions from evidence.

    You leave withA problem validation brief with an ideal customer profile and notes from real conversations.

Module 01 · Days 1–5

Find the pain

DeliverableProblem validation brief

Learn

Find a specific business problem, define the people who experience it, and separate assumptions from evidence.

Build

A problem validation brief with an ideal customer profile and notes from real conversations.

Verify

Can you explain who has the problem, how they solve it today, and why an alternative would matter?

The nine-hour week

Keep your day job. Build your next opportunity.

The sprint is designed around six focused 90-minute blocks a week. Research, build, review, launch — slotted around a real calendar, not on top of it.

Blocks a week
6
Minutes each
90
Hours a week
≈9

Live sessions replace allocated work time — they aren’t added on top.

  1. Mon7:00pm–8:30pmResearchCustomer calls & notes
  2. Tue6:30am–8:00amBuildAgent session, small commits
  3. Thu7:00pm–8:30pmReviewTest, read diffs, fix
  4. Sat8:00am–9:30amBuildFeature work
  5. Sat10:00am–11:30amBuildDeploy & check
  6. Sun5:00pm–6:30pmLaunchOutreach & feedback

Intended program design, shown as an example. Your project may need more or less time in a given week.

The method

Five moves from notes to a public URL.

This is the workflow you practice on your own project — with real developer tools, explained for people who’ve never opened a terminal.

research/problem-brief.md

Example walkthrough

## Problem

Reps rebuild call prep from six tabs before every first meeting.

## Who has it

BDRs at mid-market SaaS teams booking 8+ meetings a week.

## Today’s workaround

LinkedIn + CRM + newsroom, pasted into a notes doc.

## Evidence

✓ 3 conversations logged · 2 would try a first version

01Name the problem, the person who has it, and how they handle it today. Leave with notes from real conversations — not assumptions.

Illustrative walkthrough of the method. Not a live system or a real student project.

What the sprint covers

Every layer of a real product. Nothing you’ll need to unlearn.

The same building blocks professional teams use, taught in the order you need them.

  • Opportunity validation

    Find a real problem and the people who have it.

  • AI-ready PRD

    A spec your coding agent can actually follow.

  • Coding-agent workflows

    Cursor, Claude, and Codex — directed, reviewed.

  • Git and GitHub

    Version control so nothing is ever lost.

  • Supabase and SQL

    Store and query your product’s data.

  • Auth and permissions

    Sign-in and who-can-see-what, done right.

  • Payments where relevant

    Stripe or Polar, tested safely first.

  • Vercel and domains

    A real URL on your own domain.

  • Debugging and QA

    Diagnose failures instead of guessing.

  • Founding offer

    Shape what you sell to your first users.

  • Prospecting and launch

    Put the product in front of real people.

  • Live sessions & 90-day support

    Workshops, weekly clinics, group support.

Why BLDR exists

The founder story

“The challenges I encountered building software with AI became the framework I wish I’d had when I started.”

BLDR grew out of building software businesses under Northmark Industries — including Syntri AI — starting from what frontline sales work teaches you about customers.

The hard part wasn’t getting an AI to write code. It was knowing what to build, how to direct the work, and how to check it before anyone else found the problems. That’s what BLDR teaches.

Cristian SanchezFounder, BLDR · Northmark Industries

Founding offer

Everything you need to ship. One payment. Zero risk.

The 30-day sprint

$497

One payment. No subscription.

Join the sprintLive by day 30 or your money back. Do the work; if it isn’t live, you don’t pay.

Secure checkout through Whop. Access details are shown before you pay.

Everything you get

  • The five-module build sprintA clear path from problem to live URL in 30 days.
  • Live build workshopsBuild next to an instructor instead of alone at midnight.
  • Weekly debugging clinicsGet unstuck in a day, not a lost weekend.
  • 90 days of group supportKeep shipping after day 30 with people who get it.
  • The AI engineering playbookThe prompts, checks, and Git habits that keep agents honest.
  • PRD and launch pack templatesFill them in, hand them to your agent, ship.

Also included

  • BLDR Lite course
  • Build plan generator
  • Launch checklist

The guarantee

Live by day 30, or your money back.

Do the work, and if your app isn’t live on a public URL by day 30, we refund every dollar. You keep everything.

All we ask:

  1. 1Complete the checkpoint at the end of each of the five modules
  2. 2Bring blockers to a live workshop or debugging clinic, or the group
  3. 3Email us within 14 days of your sprint ending

Keep the templates, the recordings, and the code. It’s yours either way.

Join the sprint, risk-free

Not ready yet? Start with BLDR Lite. It’s free, and it helps you find an idea worth building first.

Start free

Questions

Straight answers before you decide.

The short version: no coding background needed, about nine hours a week, and if your app isn’t live by day 30, you get your money back.

See every question →

  • You get your money back. Do the work, and if your app isn’t live on a public URL by day 30, we refund every dollar. You keep everything. The conditions are simple: complete the checkpoint at the end of each module, bring your blockers to a workshop, clinic, or the group, and email us within 14 days of your sprint ending. Keep the templates, the recordings, and the code. It’s yours either way.

  • No. You need a problem you understand and a willingness to work through it. You’ll learn how the pieces of an app fit together, how to give coding agents clear instructions, and how to check their work. You can start without a computer science degree or a finished idea.

  • BLDR Lite is free and focused on exploration: AI fundamentals, opportunity discovery, validation, and a mini PRD. The 30-day sprint is the guided implementation path: five modules, live build workshops, weekly debugging clinics, 90 days of group support, and the live-by-day-30 guarantee. You don’t need to finish Lite before joining.

  • About nine hours a week: six focused 90-minute blocks, designed to fit around a full-time job. Live sessions take the place of a block rather than adding to it.

  • Bring it to a weekly debugging clinic, a live build workshop, or the group. You’ll also learn a repeatable debugging routine: describe what you expected, show what happened, and narrow it down. Group support runs for 90 days, so it continues after the sprint ends.

  • No, and anyone who promises that is selling something else. The guarantee covers getting your app live. Customers and revenue come from the launch work in Module 5, and they depend on your idea and your effort.

  • You do. Everything lives in your own GitHub, Supabase, and Vercel accounts from day one. Nothing is locked into a BLDR platform.

Your next company could start with a problem you already know.

Find the opportunity. Learn the tools. Build something real.

Start building freeJoin the sprint

Live by day 30 or your money back. Start free if you’re still deciding.